Campagnolo drops the price of 13 Speed with New Record Groupset for 1x & 2x

Campagnolo has officially unveiled its new Record 13-speed groupset, marking a significant strategic shift by making their 13-speed technology available at a lower price point. Previously exclusive to the Ekar gravel-specific offering, this new iteration extends 13-speed to both 1x and 2x configurations, broadening its appeal beyond pure off-road applications. This move effectively positions 13-speed as a more accessible standard across Campagnolo’s road and gravel ecosystem.

This introduction of a more affordable 13-speed Record groupset is a direct challenge to the established 12-speed dominance of rivals Shimano and SRAM. Campagnolo’s Ekar, while innovative, remained a niche product; bringing 13-speed to Record indicates a clear intent to push this technology into the mainstream, potentially creating a new benchmark for gear ratios and range. It also signals Campagnolo's commitment to innovation in a highly competitive market, leveraging their established brand prestige.

One might wonder if the peloton will follow suit, or if Campagnolo is simply giving the rest of the industry a few more years to catch up.