Race Face Updates the Atlas Alloy Gravity Handlebar with GL Tune and More Rise Options

Race Face has announced an update to its Atlas alloy gravity handlebar, introducing new GL Tune technology, an expanded range of rise options, and a broader selection of colourways. The refreshed handlebar, aimed squarely at the gravity segment, seeks to refine the rider experience through improved balance and customisation. This marks a significant refresh for a well-regarded component in the brand’s mountain bike catalogue, with the GL Tune specifically designed to offer a "Goldilocks" feel for aggressive riding.

This update is significant as Race Face’s Atlas line has long been a staple in the gravity scene, known for its robust construction and reliability. The introduction of GL Tune suggests a more nuanced approach to material science and flex characteristics, moving beyond mere brute strength to offer a more compliant, yet still stiff, ride. With competitors constantly innovating in carbon and alloy, Race Face’s focus on ride feel and expanded rise options caters directly to the growing demand for highly personalised cockpit setups, acknowledging that one size rarely fits all in aggressive riding disciplines.

Ultimately, Race Face is playing to its strengths, refining a proven product rather than reinventing the wheel. Riders will appreciate the choice, though the true test of this "Goldilocks" tune will be on the trail, not in the press release.